The FBX export plug-ins have two options for Axis Conversion, Y-up, or Z-up.
When you use the Autodesk Media & Entertainment preset, the 3ds Max FBX Plug-in exports using the Y-Up Axis.
You can export your scene to a Z-up axis if the destination application does not support the Y-up world axis and cannot convert
the Y-up world axis of your scene.
NoteThe exporter applies Axis Conversions only to root elements of the outgoing scene. If you have animation on a root object
that must be converted on export, these animation curves are resampled to apply the proper axis conversion. To avoid resampling
of these animation curves, make sure to add a root node (dummy object) as a parent of the animated object in your scene, before
you export to FBX.